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Collecting in Healthcare
Source: The Academy of Healthcare Revenue

Using Technology to Encourage Better Staff-Patient Communication

Many hospitals are incorporating new technological methods of communication with patients in billing and collections departments to increase patient and staff convenience and billing accuracy. Collections staff must be current regarding these methods and must understand how to use them most effectively when dealing with patients.  

Minneapolis-based HealthPartners conducted a blind survey of local citizens about what online services, if any, they would want. Booking appointments online, instead of calling and potentially being placed on hold for long periods of time, was number one. HealthPartners now logs roughly 50,000 appointments annually. Shortly after this study, other technological applications were instituted for patients, including the retrieval of test results online, requesting refills, and looking up benefit information.1 This study reveals that patients want to be able to use technology in their interactions with hospitals, and these findings may impact billing and collecting staff members’ processes and communications with patients.

The amount of technological advances can quite possibly appear overwhelming for any hospital attempting to better serve its patients. In an era of technology and web-based functions, it is important that hospitals and staff members use all means available to establish more efficient and communicative relationships with patients. Listed below are some vital technological tools, which can be useful for PFS departments in developing better communication with patients:

E-Mail. Although the most widely used function of e-mail in healthcare is for scheduling, it may prove a good option for PFS staff as well. E-mail is a basic technological function that can serve patients well when they are trying to obtain important billing and collections information, such as requests for billing statements, mailing addresses for sending hospital balance payments, or deadlines for certain applications or payment plans. E-mailing such inquiries and requests to PFS staff not only saves patients’ time, but also cuts down the amount of time staff spend on the phone with patients answering basic billing concerns.

Online Chats. Most often when people hear the term “online chat” they do not immediately think of a tool for hospital-patient communication; however, hospital online chats are an informal means of quickly providing information to inquiring patients concerning a variety of health-related issues. Patients may even inquire about concerns centered on the PFS department, such as live billing and collecting assistance. PFS departments may host live online chats, and participating patients can ask their billing and payment questions.

Online Bill Payment and Balance Inquiry. Many patients want to be able to have unlimited access to their personal medical records and account information, and one efficient means of doing so is through online bill payment. Paying bills via the Internet is gradually gaining popularity, and more hospitals are offering their patients access to their records through web-based systems. Although convenient, online bill payment raises the important issue of patient safety and privacy. In response to this issue, regulations (e.g., HIPAA and online security protocol) must be enforced to ensure patient security. Incorporating the use of online bill pay enables patients to access their hospital account at their leisure and moreover, can lessen the amount of time spent by PFS staff providing patients with account information.

Using technological methods can encourage more effective and efficient communication between PFS staff members and patients, while building a foundation for future patient visits and account resolutions. Billing and collections staff must understand the best ways to utilize such technology, while management must realize the importance of keeping staff informed concerning any new patient-centered technological implementations or processes.

1 Gary Baldwin, “ The Connected Patient,” HealthLeaders Media, 1 September 2006.

The Academy of Healthcare Revenue
The Academy of Healthcare Revenue is a membership-based community that provides healthcare leaders with objective research focused specifically on the healthcare revenue cycle. Members receive an unlimited supply of all research--including benchmarking and best practice reports, implementation tools, monthly journals, attendance to virtual conferences, and more--designed to enable them to improve their revenue cycle processes and financial health from within. Furthermore, The Academy's membership offering is tailored to team members throughout the revenue cycle, from executive leadership to patient access, coding, billing and collections, and clinical staff, helping to drive process improvement efforts revenue cycle-wide. Collecting in Healthcare is one of four journals written by The Academy of Healthcare Revenue monthly.

To learn more about the benefits of membership with The Academy of Healthcare Revenue, contact us today.

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